STEP 1      Planning & Assessment

  • Determine your main Business Objectives

  • Establish Deadlines

  • Determine the Purpose of the project e.g. sales, education, information, etc.

  • Identify the main Audience Demographic

  • Formulate a Powerful Message

  • Decide on the most effective Design Concept to project this message

  • Agree upon a Functional Project Structure based on information to be displayed & budget considerations.

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